In line with its belief in sustainable development, SHKP participated in Earth Hour, a worldwide lights-off campaign organized by the World Wide Fund for Nature (WWF), for the 14th consecutive year. Over 300 premises owned or managed by SHKP switched off non-essential lights for an hour, putting energy conservation into practice on the day of event. Numerous SHKP buildings and properties took part in the event all over Hong Kong Island, Kowloon and the New Territories, including Sun Hung Kai Centre, the International Commerce Centre, Wetland Seasons Park and V City, covering commercial and industrial buildings, shopping malls and residential estates. SHKP was one of the property companies with the largest number of buildings participating in the campaign in Hong Kong.