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SHKP-Zone

SmarTone's brand and network performance recognized by authoritative international organizations

01.11.2023


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SmarTone has continuously invested in and developed digital infrastructure and established the widest 5G network in Hong Kong over the past few years, providing SmarTone customers with a premium network experience. It also introduced the first plug-and-play 5G broadband service in the city in 2020, providing broadband users with a cost-effective, more flexible alternative. Thanks to its strong dedication to advance with the times and its customer-centric approach, SmarTone recently received recognition from two authoritative organizations, affirming its premium service to the market.

In the inaugural "Kantar BrandZ Top 30 Strongest Brands in Hong Kong" report, SmarTone was recognized as the "Strongest Communications Brand in Hong Kong" and the only mobile operator listed in of "Top 10 Strongest Brands in Hong Kong". Published by Kantar, a global independent data research and consulting firm, with another organization, the report evaluated the performance of 129 brands across nine categories over the past two years and analysed the cultural influence and asset value of the brands. 

In addition, in a recent network report for Hong Kong published by Opensignal, an authoritative organization conducting research on global mobile network quality, SmarTone was the only network provider in Hong Kong to excel in the "Availability" and "Consistent Quality" categories, as well as attaining the highest score in the "5G video experience" and "Overall video experience" categories. This recognition is a testament to SmarTone's distinguished service quality and its leading position in the mobile communications market in Hong Kong.