Let's Park, established last year by Wilson Group, a subsidiary of SHKP, is a one-stop electronic parking platform that promotes digital transformation in the parking management industry. By consolidating parking resources in a dedicated mobile app, Let's Park provides parking space owners with a greater opportunity to lease their spots, while also helping drivers find a parking space more easily.

Optimizing parking resources with easy operation

Let's Park is a platform to connect available parking assets with the driving community, said Jessica So, General Manager of Let's Park. It allows parking space owners to make additional income by leasing their vacant parking spots on an hourly, monthly or time-sharing basis, and drivers can use the service to rent a parking space without the hassle of queueing for parking. For hourly parking, bookings can be made from 10 days to 15 minutes in advance; for monthly parking and time-sharing, parkers can submit a request 24 hours beforehand. The user-friendly operation provides great flexibility and convenience for both space owners and parkers.

Facilitating the digital transformation of car parks

To encourage different car parks to join Let's Park, the team designed a smart system, called 'bCODE', which is compatible with most parking gates in Hong Kong. After making a booking, drivers can gain access to the car park via a 'Smart Pass' sent to their mobile phone. They can enjoy a more streamlined parking experience because the system does not modify the original database of the car park. In addition, Let's Park offers an enterprise management solution to assist car parks in digital transformation, including automating the management of the sale and transaction of monthly passes. "We will set up a new website for parking companies to list their vacant parking spaces," said Jessica. "This will offer them a better chance to lease their space through greater exposure."

Jessica added that Let's Park supports the advancement of Hong Kong's smart city journey. Since its launch several months ago, the platform has received a highly encouraging market response for its monthly pass service, and discussions on collaboration with a number of parking management companies are underway. As Let's Park continues to develop and grow its user base, she said she believes that digital car park management is set to become more prevalent in the industry.